Mobile adoption rates are on the rise and if market reports are any
indication, growth rates aren’t slowing down anytime soon. Consumers and
employees alike are the driving forces behind mobile adoption spurred by the
evolution in mobile device capabilities along with the speed of mobile
networks.
A recent Morgan Stanley research study predicts that sales of smartphones
will overtake PC sales (including both desktops and notebooks) in the next
two years, supporting the demands of our always-connected society.
[Disclosure: Kapow Software is a sponsor of BriefingsDirect podcasts.]
The ubiquity of smartphones and more than 300,000 mobile apps available on
Apple’s App Store, coupled with the ease and convenience of mobile
computing is putting pressure on IT to mobile enable B2C and B2E applications
to facilitate organizational efficiency and keep up with consumer and
em... (more)